10 Tips for
Raising Your Search Engine Rankings.
Copyright 2005 Anton Cheranev
Search engine rankings are an important factor to
consider when you have a website that needs more
traffic. If your website doesn’t have a good position in
the rankings then no-one will find it, so you need to
make sure that your website is ranked highly enough to
be seen. The other important quality to getting high
traffic to your site is having a nice arsenal of links.
The more links that you have to your site the more
traffic you will get, but also, the more links to your
site the more search engines like your site. Keeping a
nice supply of links pointing at your site requires
similar precautions and practices as getting high search
engine listings.
Although no SEO company can guarantee a high ranking for
your site, here are some tips for raising your search
engine ranking. Using these tips will not get you to the
top unless your site is the best out there, but they
will at least put you into the positioning that you
truly deserve. After all, the internet is basically a
free market. You will naturally flow into the place that
you deserve and many search engines try to insure that
you do not rise above or fall below this position. This
is why they are so strict, and this is why you must keep
yourself on good terms with them.
1) Content is an important factor in high search engine
rankings. Make sure that you have plenty of content
throughout your site with your target keywords in the
articles. It’s also worth doing a search for websites
similar to yours and taking a look at their articles for
ideas. The more content you have the better. It is
generally a good idea to have between three hundred and
five hundred words per page, but more important than a
quantity of content is the quality of the content that
you are providing. You cannot just put out three hundred
words of jargon and expect your visitors to find it
interesting and stick around for the long haul.
2) Your website’s URL can help you rank higher with the
search engines if it contains your keywords. However,
don’t think that naming your site after your keywords
will always help your rankings – you need to do more
than just that.
3) Search terms should be written out in text, instead
of graphics. If you do use pictures, be sure to give
them alt tags. The alt tags in your pictures are almost
as important as text. It’s also a good idea to put some
of your key words in links to other pages. In the eyes
of a search engine it is almost as good to have a link
to a page full of the content that the visitor is
looking for as it is to have the content that the
visitor is looking for on your page. If a visitor is
looking for something that you are linking to and he or
she finds your page, they may look around your site on
the way through.
4) The title of your page is very important, and making
sure that you choose it wisely will make a big
difference. Terms such ‘free article on safe children's
toys’, or ‘contact the children's toy expert today’ are
good to use as titles, for example – they would get you
a high ranking. The title area is the most important
place to include your keyword phrases, so make sure that
you put them all in.
5) The navigation menu that appears on each page of your
website should include your page’s title.
6) Don’t just use the most popular keyword phrases – the
market is so competitive that you should be sure to
include some niche keywords too.
7) Make sure that you don’t have a lot of irrelevant
links on your site. The more closely related to your
site your links are, the better your chances of being
ranked in a higher position.
8) You need to periodically update the content of your
website, even if it’s only a slight change, as websites
like sites that are kept updated.
9) You need to consider the fact most search engines
don’t like automatic submissions or multiple submissions
– submit once, manually.
10) Always be on the look out for SEO news – staying up
to date and using the latest techniques will help you
stay one step ahead of your competition.
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About the Author:
Not long ago, I didn't know ANYTHING about Internet
marketing... However, within just 2 weeks, I launched my
own website AND learned how to profit from an opt-in
list, pull in sales with ezines, make money with Google
Adwords and setup my own BLOG! Here's how:
http://www.PlugInProfitSite.com/main-10917
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